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Privacy Policy


Privacy Policy – WAUW BV

This Privacy Policy explains how WAUW BV, located at Kortrijkstraat 210, 8550 Zwevegem, Belgium (hereafter referred to as "we", "us", or "WAUW"), collects, uses, stores, and protects your personal data in accordance with the General Data Protection Regulation (GDPR).

By accessing or using our website (www.wauw.be), you agree to the terms of this Privacy Policy.


1. Data Controller
The data controller responsible for your personal data is:
WAUW BV
Kortrijkstraat 210, 8550 Zwevegem – Belgium
Company / VAT number: BE0633.924.197
Email: [email protected]


2. What data do we collect?
We may collect and process the following categories of personal data:

  • Identification details: name, address, email, phone number

  • Order and payment information

  • Communication data (emails, messages, contact forms)

  • Technical data: IP address, browser, device type

  • Usage data: pages visited, session duration, interaction

  • Preferences (language, cookie settings, etc.)

We do not collect sensitive personal data unless you explicitly and voluntarily provide it.


3. Why do we process your data?
We process your personal data for the following purposes:

  • To process and deliver your order

  • To respond to customer service requests

  • To manage your account (if applicable)

  • To send newsletters or marketing communications (only with your consent)

  • To improve our website and user experience

  • To comply with legal obligations (e.g., invoicing and bookkeeping)

  • To detect and prevent fraud or misuse


4. Legal basis for processing
Your data is processed based on one or more of the following legal grounds:

  • Contractual necessity (e.g., fulfilling an order)

  • Legal obligation (e.g., accounting and tax regulations)

  • Legitimate interest (e.g., website analytics, fraud prevention)

  • Your explicit consent (e.g., for promotional emails)


5. Data retention
We do not retain your personal data longer than necessary for the purposes for which it was collected or as long as required by law (e.g., 7 years for accounting records).


6. Sharing with third parties
We only share your data with trusted third parties acting as data processors, including:

  • Hosting and IT service providers

  • Payment service providers

  • Delivery or logistics partners

  • Accounting or administrative partners

All partners are contractually bound to confidentiality and GDPR compliance.
We will never sell your data to third parties.


7. Your rights under the GDPR
You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure of your data (under certain conditions)

  • Object to or restrict processing

  • Request data portability

  • Withdraw your consent at any time (if applicable)

To exercise any of these rights, please contact us at [email protected].
We will respond within 30 days.


8. Cookies
We use cookies to enhance your experience and collect website usage data. You can manage or disable cookies through your browser settings.

For more information, please refer to our separate Cookie Policy.


9. Data security
We implement appropriate technical and organizational measures to safeguard your personal data from unauthorized access, loss, or misuse.


10. Complaints
If you believe your data is being handled unlawfully, you have the right to lodge a complaint with the Belgian Data Protection Authority (GBA):
www.gegevensbeschermingsautoriteit.be


11. Changes to this Privacy Policy
WAUW BV may update this policy from time to time. The most current version is always available on our website: www.wauw.be.